Privacy Policy
Last Updated: 21 January 2026
1. Introduction
Coolmedia Marketing ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.
We are registered in the United Kingdom and comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. Information We Collect
2.1 Personal Information
We may collect personal information that you voluntarily provide to us when you:
- Fill out contact forms or request information
- Subscribe to our newsletter or marketing communications
- Book a consultation or service
- Engage with our social media channels
- Apply for employment opportunities
This information may include:
- Name and contact details (email address, phone number, postal address)
- Company name and job title
- Marketing preferences
- Any other information you choose to provide
2.2 Automatically Collected Information
When you visit our website, we may automatically collect certain information, including:
- IP address and browser type
- Device information and operating system
- Pages visited and time spent on pages
- Referring website addresses
- Clickstream data
3. How We Use Your Information
We use the information we collect for the following purposes:
- Service Delivery: To provide, maintain, and improve our digital marketing services
- Communication: To respond to your inquiries and send you relevant information
- Marketing: To send you newsletters, promotional materials, and updates (with your consent)
- Analytics: To understand how visitors use our website and improve user experience
- Legal Compliance: To comply with legal obligations and protect our rights
- Business Operations: To manage our business operations and maintain records
4. Legal Basis for Processing
Under UK GDPR, we process your personal data based on the following legal grounds:
- Consent: You have given clear consent for us to process your personal data for specific purposes
- Contract: Processing is necessary for a contract we have with you
- Legal Obligation: Processing is necessary to comply with the law
- Legitimate Interests: Processing is necessary for our legitimate interests or those of a third party
5. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to track activity on our website and store certain information. Cookies are files with a small amount of data that are sent to your browser from a website and stored on your device.
Types of cookies we use:
- Essential Cookies: Necessary for the website to function properly
- Analytics Cookies: Help us understand how visitors interact with our website
- Marketing Cookies: Used to track visitors across websites to display relevant advertisements
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our website.
6. Data Sharing and Disclosure
We may share your information with:
- Service Providers: Third-party companies that help us operate our business (e.g., email marketing platforms, analytics providers)
- Business Partners: Trusted partners who assist in delivering our services
- Legal Requirements: When required by law or to protect our rights
- Business Transfers: In connection with any merger, sale, or acquisition of our business
We do not sell, rent, or trade your personal information to third parties for their marketing purposes.
7. Data Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
8. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.
9. Your Rights Under UK GDPR
You have the following rights regarding your personal data:
- Right of Access: Request copies of your personal data
- Right to Rectification: Request correction of inaccurate or incomplete data
- Right to Erasure: Request deletion of your personal data
- Right to Restrict Processing: Request limitation of how we use your data
- Right to Data Portability: Request transfer of your data to another organization
- Right to Object: Object to processing of your personal data
- Rights Related to Automated Decision-Making: Not be subject to decisions based solely on automated processing
To exercise any of these rights, please contact us using the details provided below.
10. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to read the privacy policies of any third-party sites you visit.
11. Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal data, please contact us, and we will take steps to delete such information.
12. International Data Transfers
Your information may be transferred to and maintained on computers located outside of your country where data protection laws may differ. We ensure appropriate safeguards are in place to protect your data in accordance with UK GDPR requirements.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.
14. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us:
Coolmedia Marketing
Email: info@coolmediamarketing.co.uk
Phone: 0151 268 6940
Address: Martins Bank Building
4 and 6 Water St
Liverpool L2 3SP
15. Complaints
If you believe we have not handled your personal data properly, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's supervisory authority for data protection issues.